Shop now

Shop now

Where tradition meets modern beauty
Where tradition meets modern beauty

Bring It Home

Shop Now

Shop Now

Crème Hydratante

₹444

Crafted Only After You Order

Crafted Only After You Order

Crafted Only After You Order

Nothing at 4RTY4 is prepared in advance. Every order begins only after it has been placed, allowing us to blend, inspect, fill, and package each piece with complete attention to detail. This process takes a little longer, but we believe craftsmanship should never be rushed. Your order is prepared especially for you, not selected from a warehouse shelf.

Nothing at 4RTY4 is prepared in advance. Every order begins only after it has been placed, allowing us to blend, inspect, fill, and package each piece with complete attention to detail. This process takes a little longer, but we believe craftsmanship should never be rushed. Your order is prepared especially for you, not selected from a warehouse shelf.

Production takes approximately 2–4 days before dispatch.

A little slower.

Far more intentional.

Production takes approximately 2–4 days before dispatch.

A little slower.

Far more intentional.

Production takes approximately 2–4 days before dispatch.

A little slower.

Far more intentional.

Become One of the Founding 200

Become One of the Founding 200

Become One of the
Founding 200

More Reviews

Every beginning deserves to be remembered. Our first release is limited to just 200 individually numbered pieces, each representing the beginning of 4RTY4's journey. As one of our Founding Members, you'll always be part of our story, with early access to future collections, exclusive previews, and opportunities to help shape what comes next. This first edition isn't simply a product, it's an invitation to grow alongside us.

Every beginning deserves to be remembered. Our first release is limited to just 200 individually numbered pieces, each representing the beginning of 4RTY4's journey. As one of our Founding Members, you'll always be part of our story, with early access to future collections, exclusive previews, and opportunities to help shape what comes next. This first edition isn't simply a product, it's an invitation to grow alongside us.

4RTY4 is more than a collection of products—it's a growing community of people who appreciate thoughtful design, honest ingredients, and slower rituals. Members of The 4RTY4 Circle receive early access to every release, behind-the-scenes updates from our studio, invitations to preview future creations, and a closer look at the journey behind the brand. We believe the most meaningful brands are built together, one conversation at a time.

4RTY4 is more than a collection of products—it's a growing community of people who appreciate thoughtful design, honest ingredients, and slower rituals. Members of The 4RTY4 Circle receive early access to every release, behind-the-scenes updates from our studio, invitations to preview future creations, and a closer look at the journey behind the brand. We believe the most meaningful brands are built together, one conversation at a time.

4RTY4 is more than a collection of products—it's a growing community of people who appreciate thoughtful design, honest ingredients, and slower rituals. Members of The 4RTY4 Circle receive early access to every release, behind-the-scenes updates from our studio, invitations to preview future creations, and a closer look at the journey behind the brand. We believe the most meaningful brands are built together, one conversation at a time.

  • Shreya

    Founder

    I’ve been using this cream for almost a year, and the difference is amazing. My skin feels less dry, more moisturised, healthier and naturally glowy. I especially love using it under makeup and at night for that fresh, cooled feeling.

    Just make sure to use it within 6 months and keep the jar clean and in its pouch. Since it’s a natural cream, exposure to air can make it messy and cause oxidation around the tin cap.

    5/5

    ★★★★★

  • Chirag

    Co-Founder

    This is an amazing product. I love how transparent it is, I think it is what we expect when buying online. Everything put into the product is natural and it genuine is felt when applied. Applying it for over 3 weeks I can already see my dry patch fade away, it heavily helps dry skin and enhances how your skin feels on a daily basis. I highly recommend this product for anybody who is looking for a home-made, safe and honest creme. Thank you 4rty4!

    5/5

    ★★★★★

  • Ajay Gowda

    10/200

    "One thing I really appreciate is the personalised experience you’re creating for your customers. That’s something many brands miss, and I genuinely hope you continue making customers feel that personal connection.

    About the product

    I love the texture and fragrance of the product, and so far, it hasn’t caused any issues with my skin. I’ll continue using it and will definitely let you know if I notice any concerns or problems with my skin."

    5/5

    ★★★★★

  • Sanjana

    01/200

    The texture of this crème is exceptional!! Very smooth, rich, and deeply nourishing on my skin. Despite its richness, it feels surprisingly light and comfortable, making it ideal for my daily use. I highly recommend this product for anyone seeking effective hydration without heaviness.


    "She loved it so much that she bought another one for her mother"

    5/5

    ★★★★★

  • Yadhu Chandran

    11/200

    I’ve been using the product for the past one week and I’ve seen a crazy change in my dryness level on my face. I’ve used it everyday night and I’ve felt the effect even during the day which made a big difference and a shift in my skin care as a whole.

    5/5

    ★★★★★

  • Parinitha

    14/200

    The creme is very light and hydrating. Definitely going to be my new daily night routine

    5/5

    ★★★★★

Read what people say

A person wearing a tan jacket and sunglasses is seated in the back seat of a car, with a cityscape visible through the window at night, suggesting a casual urban setting.
A person stands in a field of tall grass, gazing at a large, fluffy white cloud against a vibrant blue sky, evoking a sense of tranquility and contemplation in the natural landscape.

Everyday Essentials

Shop Now

A lone fishing boat sails on the calm, deep blue ocean against a backdrop of rolling hills under a sky painted in hues of pink and purple during sunset.
A lone fishing boat sails on the calm, deep blue ocean against a backdrop of rolling hills under a sky painted in hues of pink and purple during sunset.
A person in a red shirt and beige pants stands with a coffee cup in hand, leaning against a wall covered in newspaper clippings, casting a shadow on a sunny urban street.

Clear skin with minimal care

Shop Now

A person in a red shirt and beige pants stands with a coffee cup in hand, leaning against a wall covered in newspaper clippings, casting a shadow on a sunny urban street.

Clear skin with minimal care

Shop Now

Our Essence

Carefully chosen botanicals. Nothing unnecessary.

Our Essence

Carefully chosen botanicals. Nothing unnecessary.

Learn More

Learn More

Alovera

Nature's gentle healer, Aloe Vera is loved for its ability to soothe, hydrate, and refresh the skin. Rich in naturally occurring vitamins and antioxidants, it helps your skin feel calm, nourished, and beautifully balanced.

Vitamin E Oil

A treasured skincare ingredient, Vitamin E Oil helps nourish and protect the skin with its antioxidant-rich properties. It supports a smoother appearance while enhancing the skin's natural radiance over time.

Glycerin

Glycerine acts like a moisture magnet, drawing hydration into the skin and helping it stay soft, smooth, and supple. It supports your skin's natural moisture barrier, leaving behind a healthy-looking glow.

Almond Oil

We use pure almond oil, personally extracted from whole almonds, to preserve its natural nutrients and richness. It deeply nourishes, strengthens the skin's barrier, and leaves your skin soft, smooth, and naturally hydrated.

Learn More